Retain: Relationship Dialogue

Customer Follow-up
The customer experience shouldn’t end after the consumer has made a purchase. In fact, the after-sale is the most critical stage in the customer lifecycle. It’s important your company embraces this period by following up with your customers to find out how they like the product and what their opinion was of the sales process. This will not only create favorable impressions on your customers, but it will provide you with valuable insight that will propel your company ahead of its competition.

• Appointment Setting
• Warranty Renewals
• Satisfaction Surveys

Loyalty Programs
With our expertise in customer relationship management, we understand the importance of rewarding your loyal customers. For this reason, we have developed an online reward store designed to increase customer purchases. Our flexibility program allows your company the ability to customize its own incentive program, while we make it easy for you by handling all of the logistics and prize inventory management.

• Online Stores
• Point Systems

Customer Surveys
The most powerful market research conducted by a company is customer surveys. At DMI, we conduct outbound tele-surveys to your entire customer base in order to gauge their satisfaction level with your company and its associated products or services.

Once surveyed, your company can leverage those results to determine your next marketing tactic. For extremely satisfied customers, present personalized up-sell or cross-sell offers and add them to your referral program. For dissatisfied customers, necessary measures can be taken to save that damaged relationship.

• Up-Sell / Cross- Sell
• Referral Programs
• Escalation & Saves

Cross-Sell / Up-Sell Opportunities
Research has shown that a firm has a 60-70% chance of successful repeat-selling to an active customer. At Dialogue Marketing, we embrace every cross-sell or up-sell opportunity by looking at your existing customers’ past purchase history, and then recommending complementary products/services.